Marketing Manager

About Metabolic

Metabolic’s mission is to transition the global economy to a fundamentally sustainable state. We advise governments, businesses, and NGOs on how to adapt to a fast-changing global context. Combining systems thinking and data science, we map and understand local and global systems to assess where to intervene and develop solutions that can dramatically shift how the economy functions. 

We are an ambitious, multicultural team of around 90 people. We are growing fast and are very passionate about changing the world together. Based in the Netherlands with an increasingly international reach as a company, we work at the cutting edge of sustainability initiatives for a broad range of clients across the Netherlands, Europe, the US, and Asia.

Marketing & Communications Team

As an organization committed to building a sustainable economy, Metabolic’s mission is to accelerate systems change. The power of communications is essential to realizing this mission. 

Metabolic’s marketing and communications team breaks down the complexities often involved in communicating about sustainability, the circular economy, and systems change. We aim to reach the right audiences and help shift attitudes, inspire individuals, and galvanize actions.

 

About the Role

We’re looking for an experienced Marketing Manager who can help us increase the reach and impact of our work by putting the right content in front of the right people. In your role, you will collaborate with the digital communications manager to manage our always-on marketing mix, tying all of our different channels, content, and messages into a coherent brand offering. You will work closely with our business development team to engage leads and keep them engaged. Additionally, as Marketing Manager you will act as the digital voice to the Metabolic brand, regularly engaging in public-speaking via events, social media and video content.

 

Key accountabilities

 

  • Ensure the effective management and growth of Metabolic’s marketing channels, from social media to email to webinars, SEA, etc. 
  • Carry out market research in order to keep up to date with customer trends, as well as trying to predict future trends
  • Maintaining and improving an effective marketing funnel, including our user journey across channels and websites
  • Executing paid marketing campaigns or supporting wider marketing and communications campaigns
  • Coordinating public speaking efforts for maximum impact, and ensuring that our speaking engagements tie into our marketing and communications goals
  • Work with the Marketing and Communications Director to interpret marcomms goals into precise marketing KPIs, to ensure marketing efforts best support the ecosystem
  • Work with and mentor the Digital Communications Manager to best fulfill marketing goals
  • Strengthen the relationship between marketing and business development, and work with the sales team to align marcomms and business development efforts
  • Improving audience research for marketing across the ecosystem and within specific entities or campaigns
  • Support in the creation of compelling inbound marketing content in alignment with business development goals, e.g. pitch decks, landing pages, brochures, posters, and more.

Your Profile

  • Degree in marketing, communications, or other related higher education qualification 
  • Extensive experience managing various marketing channels and campaigns
  • Extensive experience leveraging marketing activities to increase lead generation and support an active business
  • Service marketing experience, ideally in a B2B and impact-focused context
  • Sales/marketing integration experience, including CRM skills and use of software platforms such as Pipedrive, Leadfeeder, Hubspot, or similar
  • SEA and paid advertising skills
  • Excellent English writing and editing skills (Dutch an advantage)
  • Strong interest in sustainability and circular economy principles
  • Organized and efficient, with an eye for detail
  • Ability to be adaptable in a small and fluid team
  • Initiative with the ability to work independently and in a close team
  • For non-EU/EEA applicants: The role is dependent upon obtaining a visa to live and work in the Netherlands. Metabolic is a recognised visa sponsor and may support the successful candidate’s application for a work visa. 
Advantageous Skills & Experience 
  • Brand management experience
  • Fluent in Dutch as well as English 
  • Public speaking experience
  • Experience in events management and/or coordinating speaking events to drive engagement and lead generation
  • Experience creating video content
 
 

Our Offer

Be part of a dynamic, ambitious and multicultural team that is passionate about sustainability and technology and making an impact. Collaborate and work alongside world-class experts in the fields of sustainability and circularity from our sister companies in the wider ecosystem. We are growing fast and are very passionate about changing the world together.

This opportunity will place you in an environment that values people with their own ideas and initiatives. We believe in flat hierarchies, shared decision-making and impact over profit. You will be able to participate in an evolving decentralized governance system and be part of a close-knit community of people with shared interests and a strong company culture. 

You will also be encouraged to grow and develop, have time and space to experiment with new ideas and have dedicated time set aside for training and personal development. We are based in Amsterdam, but operate a hybrid working model, giving you the freedom to work both at home and at our vibrant office.

The position is a full-time role and would ideally start as soon as possible. The position is based in Amsterdam.

How to apply:

Please submit your CV and letter of motivation in  English and in pdf format by 23:59 on 29th May, 2022 via the Apply button below. The application process is on a rolling basis.

If you have any questions, please feel free to contact [email protected]